Blog

Online Bra Shopping Tips: How to Get the Right Fit First Time
Nervous about buying bras online? Here's how to get your size, shape, and support level right the first time, without ever setting foot in a fitting room.
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Can Your Knicker Colour Change Your Mood?
Does the colour of your knickers affect how you feel? From bold red and playful pink to classic black, we look at the psychology behind different underwear colours and what they might bring to your...
Pick A Colour
Bikini vs Midi vs Full Brief: Which Coverage Is Right for You?
Bikini, midi, or full brief. What's the difference, and which one suits your body and your day? We break it down to help you choose with confidence.
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Everything You Need to Know About Lace Bras
Still picturing scratchy, see-through lace from a decade ago? Modern lace bras are a different story. Here's everything you need to know about making the switch.
Learn about lace
The Battle of Wired vs Wireless Bras
Wired or wirefree, which one deserves top spot in your bra drawer? We break down what goes into the lift, comfort, and shape of each so you can stop guessing and start choosing what's best for you.
Underwire vs Wireless
How Your Breasts Change Throughout Life
Your breasts don't stop changing after puberty. From pregnancy and breastfeeding to weight changes, menopause and ageing, here's what to expect at every stage of life and how to keep your bras fitt...
How Breasts Change
Ever wondered why a bra that fits someone else perfectly just doesn't work for you? Your breast shape plays a bigger role than you might think. Learn the most common breast shapes, their challenges...
Breast Shapes
How Menopause Changes Your Bra Size & Fit
Menopause can change how your bras fit, even if your size hasn’t shifted much. Here’s what happens to your breasts during menopause, and how to find bras that support your body now.
Bras In Menopause
How Weight Loss and Weight Gain Affect Bra Fit
Weight changes don't automatically mean you need a new bra. But sometimes, a change in size or style can make a big difference.
Bra Tips for Weight Changes
Why Lace Bras Are Better Than Padded Bras for Mature Breasts
Many women reach a point where they realise they’re no longer looking for bigger-looking boobs. They’re looking for a bra that does what it’s meant to.
Padded vs Lace Bras
