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The Ultimate Guide to Bra Care

Despite wearing a bra for most of our lives, there are lots of us who don’t know how to properly take care of one. But a well-cared-for bra will last much longer than one that isn’t, so it’s worth ...

How Often Should You Wash Your Bra?

How often should you actually wash your bra? We answer the question you've probably never asked out loud. Spoiler alert, it's not as often as you might think. 

The Biggest Bra Care Mistakes (and How to Avoid Them)

Your bras work hard, supporting your body and your confidence, so you can tackle whatever is thrown at you. But even the best-fitting bras will eventually let you down if they’re not cared for prop...

How to Store Your Bras So They Keep Their Shape

Good bra care isn’t about perfection, it’s just small, simple habits that help your favourites last. Store them well, give them a bit of space, and rotate what you’re wearing, and they’ll return th...